What is an example of Chase strategy?
John Hall
Updated on February 07, 2026
The chase strategy is mostly used in service based industry that concentrate on meeting demand. Due to the unforeseen forecast, the company must hire and fire their employee to meet the production needs. United parcel service and Wal-Mart are examples of companies that use chase strategy.
What is a chase strategy in aggregate planning?
A chase strategy implies matching demand and capacity period by period. This could result in a considerable amount of hiring, firing or laying off of employees; insecure and unhappy employees; increased inventory carrying costs; problems with labor unions; and erratic utilization of plant and equipment.
What is the difference between level strategy and chase strategy?
Under the chase strategy, production is varied as demand varies. With the level strategy, production remains at a constant level in spite of demand variations. In companies that produce to stock, this means that finished goods inventory levels will grow during low demand periods and decrease during high demand periods.
What is pure chase strategy?
Pure chase strategy is a strategy that the company produce to exact monthly production requirements using a regular ten-hours a day by varying workforce size. Because the company produce exact monthly demand by varying workforce, so there are no overtime, stockout, subcontracting, or inventory occur.
What is Product strategy example?
Examples of product initiatives include: Improve customer satisfaction. Increase lifetime customer value. Upsell new services.
What is the main drawback of schedule?
Lack of Flexibility With a production schedule, you may not be able to adapt quickly enough to avoid problems. Once the materials are on the way and the staff is scheduled to work, it can be very difficult to stop the process and do something else if you experience a problem.
What is the chase demand strategy?
The chase strategy refers to the notion that you are chasing the demand set by the market. This is a lean production strategy, saving on costs until the demand – the order – is placed. Inventory costs are low, and the cost of goods for products sold is kept to a minimum and for a shorter length of time.
What are the three basic production planning strategies?
The main strategies used in production planning and control are the chase strategy, level production, make-to-stock, and assemble to order.
When should chase strategy be used?
The chase strategy is common in industries where perishables are an issue or with a company that doesn’t have a lot of extra cash on hand and doesn’t want the added risks of loss, theft or unsold products. The production schedule is based on orders and immediate demand.
Which is the best description of a chase strategy?
Chase Strategy. The chase strategy is one method organizations use to maintain a level inventory while producing at varying rates in order to support demand. The chase strategy is sometimes referred to as demand matching because the strategy varies production to meet demand.
Why is chase demand strategy an uncertain strategy?
Chase demand strategy remains an uncertain demand strategy as it involves the element of uncertainty in the changes in the output level. This strategy is based on the fact that all the changes taking place in the output are the responses to the changes in the demand.
How big is the chase digital everything strategy?
According to a 111-page Chase strategic report and a 33-page in-depth analysis from CB Insights, this focus on “Mobile First, Digital Everything” is having positive results.
Which is more cost effective, chase or level scheduling?
If your demand is fickle, you may find the chase strategy easier to incorporate. From my consulting experience, I’ve found the most cost-effective means for chase scheduling is to use part-time labor for seasonal peaks and temporary labor for out-of-season abnormal peaks.