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The Global Insight

How do you write a general purpose cover letter?

Author

Christopher Ramos

Updated on April 01, 2026

Start with “Dear” and the name of the hiring manager (“Dear Hiring Manager” is a last resort.) Use the company’s name throughout your cover letter to make it non-generic. Add achievements, accomplishments, experience, and skills relevant to the job. End your cover letter with a call to action that makes them reach out.

What should a cover letter say in 2020?

What is a Cover Letter? (and Why It’s Important)

  • Header – Input contact information.
  • Greeting the hiring manager.
  • Opening paragraph – Grab the reader’s attention with 2-3 of your top achievements.
  • Second paragraph – Explain why you’re the perfect candidate for the job.

How to write a generic cover letter for any job?

How to write a generic cover letter for multiple positions. How to make a general cover letter look personalized and keep the employer happy. Successful samples and templates of all-purpose cover letters for no specific job. Want to write your cover letter fast?

What should be included in a general cover letter?

Although you’re using a general cover letter, a generic and impersonal greeting could damage your chance of getting a call back. Properly formatting the hiring manager’s contact details and using the correct salutation will show the hiring manager that you did your research, and are excited for the job opportunity.

How to write a cover letter for a job change?

The aim is to make sure you communicate these points throughout your letter. Read the sample cover letter below, which you can use as a framework for writing your own career change cover letter. However, be sure to edit the sample to fit your personal experiences and the job for which you are applying.

Can you write a cover letter for more than one job?

However, if you are allowed to only submit one job application to the company, or the two jobs are in the same department and are similar, you might consider writing one cover letter for two or more jobs.