How do you ask customers about your competitors?
Christopher Ramos
Updated on April 03, 2026
Asking questions like, “What have you done in the past to solve this problem?” or, “If you weren’t using us, what do you think you would do instead?” are good ways to have your customer tell you about the competitors on their mind.
Who are my competitors in my business?
To find out who your competitors are, ask your customers where they came from or if they’ve used other businesses in the past. You may also ask them why they switched to your business. Market research is an important part of growing your business and satisfying your audience.
How do you compare your company to the competition?
Here are 5 steps you can follow to conduct your own competitor analysis.
- Identify your competitors.
- Gather information about your main competitors.
- Analyze the competition’s strengths and weaknesses.
- Talk to your competitors directly.
- Identify your competitive advantage.
What do you ask customers?
The 10 Most Important Customer Feedback Questions
- How did you hear about us?
- Were your expectations met, unmet, or exceeded?
- Did our employees or customer service staff help you?
- What, if any, products, services, or features are we missing?
- What did you enjoy most about your experience?
What should I ask my competitors?
8 Questions You Must Ask About Your Competitors
- What is Their Unique Value Proposition?
- How are They Advertising/Marketing?
- What Are Their Weaknesses?
- What Are Their Strengths?
- What Are Their Values?
- How Do They Engage With Their Customers?
- Do They Have a Social Media Presence?
What obstacles do you face in business?
The 10 biggest challenges businesses face today (and need consultants for)
- Uncertainty about the future.
- Financial management.
- Monitoring performance.
- Regulation and compliance.
- Competencies and recruiting the right talent.
- Technology.
- Exploding data.
- Customer service.