How do I get a GTIN for a product?
James Williams
Updated on February 19, 2026
A consumer product GTIN or barcode number is created by combining the GS1 Company Prefix licenced to you with a unique item reference.
- Depending upon the length of your company prefix you will allocate item reference for your product that contains a certain number of digits.
- The final 13th digit is a “Check Digit”.
What is a GTIN Google Shopping?
A Global Trade Item Number (GTIN) is a unique and internationally recognized identifier for a product. When a GTIN is available, it will appear next to the barcode on your product’s packaging or book cover. Submit GTINs in your product data using the gtin attribute to help us classify and display your products.
What is the GPC code?
Global Product Classification
What is Global Product Classification (GPC)? The GS1 Global Product Classification (GPC) coding standard helps trading partners to group products in the same way, everywhere in the world. The coding schema was developed by industry, for industry. The GPC code is a very important part of a product’s data set.
Do I need a GTIN?
Store brand and white-label products Don’t submit a GTIN for products without a GTIN. If you’re the only seller of a product or if your product is a store brand, it may not have a GTIN, and if so you don’t need to submit one. Instead, submit the brand and mpn attributes for these products.
How can I get a free barcode for my product?
Online Barcode Generator
- Select a barcode symbology, or “type.” The default is the most common Code 128.
- Enter the text you would like to encode into the barcode.
- Enter your email address and select “Generate” to receive an email with your high-resolution barcode.
How much does a GTIN cost?
Prefix Pricing*
| Number of items needing a barcode/GTIN** | Initial fee | Annual renewal fee |
|---|---|---|
| 10 | $250 | $50 |
| 100 | $750 | $150 |
| 1,000 | $2,500 | $500 |
| 10,000 | $6,500 | $1,300 |
Is GTIN mandatory for Google Shopping?
Google now requires GTINs for all new products where a GTIN is assigned by the manufacturer. If you’re product requires a GTIN, you must also submit the brand attribute. MPN is recommended but not mandatory. For example, if you are selling a shirt that comes in red and blue, both shirts should have a unique GTIN.
What is a GTIN exemption?
GTIN exemption is only given to list products without a product ID. You may be required to obtain additional Brand approval to list your products. Every time you want to list under a different brand or a category, you will have to apply for the GTIN exemption.
What is a Udex code?
Definition. UDEX. Universal Descriptor Exchange. Copyright 1988-2018 AcronymFinder.com, All rights reserved.
What is a global standard product?
The Global Product Classification (GPC) is part of the GS1 System of supply chain standards. The GDSN is a standard based global environment that enables secure and continuous data synchronisation in order to have consistent item data in the systems at the same time.
What are the strategies for a successful global brand?
These involve creating a strong and consistent brand culture, borderless marketing, internal hubs, a new “glocal” structure and co-creating with consumers. Marketing Week sets out these five strategies that can help companies embrace the new business of globalisation. 1. Build a strong, consistent brand culture
Which is the best tool for global marketing?
Using a data analytics tool, such as Google Analytics can help you capture and analyze audience demographics, including international audiences. Google Analytics will provide insights as from where in the world your website is generating the most clicks and interactions. 3. Translate and localize content.
How to choose between different types of products?
Key Points 1 Price is almost never a determining factor in choosing between specialty goods. 2 Sellers of specialty goods need not be conveniently located, because buyers will seek them out, even if it involves considerable effort. 3 Some goods may be considered shopping goods by some buyers, and specialty goods by other buyers.
How are product requirements related to customer needs?
Product requirements are associated with and around the product. If your product matches your customer needs they become your potential buyers and vice-versa. The main attributes of product needs can be: Price – Customers generally set their budgets for any product purchase.
