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The Global Insight

How do breweries distribute beer?

Author

Michael Gray

Updated on March 21, 2026

In a three-tier distribution system, the producer tier (brewery) makes beer, sells it to distributors, and the distributors deliver and sell that beer to retailers. We, the beer-loving public, then buy from the retailer.

Can you buy beer directly from a distributor?

Short answer, no, but not because of a lack of liquor license. The liquor license only licenses a business to serve or sell the alcohol, and doesn’t really do anything else. Assuming you are a business, what are you going to do with the beer from the distributor?

How much profit does a beer distributor make?

The distributor typically needs to make 25 to 30 percent gross profit when they sell it to the retailer. Gross profit is the difference between the cost and the price of the product. In order to get a 30 percent gross profit, the distributor then charges the retailer $36 for the beer.

Can breweries self distribute?

Self-Distribution Allows Your Brewery to: When your brewery sells product to distributors, those distributors are advertising your products as well as shipping them to other regions.

Who is the largest beer distributor in the US?

Reyes Beverage Group
Chicago-based Reyes Beverage Group is officially the largest beer distributor in America.

How do I become a small beer distributor?

Fill out the “Application for Basic Permit” form on the U.S. Tax and Trade Bureau website. The permit is legally required by the Federal Alcohol Administration Act to operate as a beer distributor. To fill out the form, include your business name, EIN, your personal contact information and most recent residences.

Who is the largest alcohol distributor?

Being the biggest alcoholic drink distributor, Diageo focuses on two product lines: spirits and beers. Established in 1997, they provided a unique collection of more than 200 famous brands in over 180 countries. Diageo has an annual volume of 126 million cases.

Are beer distributors profitable?

Beer Distributors are a profitable investment and have proven pandemic proof with owners seeing 40-50% increases in quarterly sales. Recent trends suggest that by modifying the traditional distributor model, new and existing owners can benefit from huge boosts in beer distributor profits.

Is owning a brewery profitable?

A culture that emphasizes locally brewed craft beers has also encouraged entrants into the industry. As a result of high demand justifying price increases, the industry is becoming more profitable. Craft brewery profits averaged 9.1 percent of revenues in 2014.

Are there any states that allow direct shipment of beer?

Currently there are only 7 states – Nebraska, New Hampshire, North Dakota, Ohio, Oregon, Vermont and Virginia (and the District of Columbia) – that allow direct shipment from a brewery to a consumer.

Can a wholesaler sell beer to a consumer?

As part of the three-tier system, only licensed wholesalers may distribute beer, and only licensed retailers can sell it to consumers.

When did beer shipping become legal in the US?

Beer Shipping Laws Deconstructed. With the passage of the 21st Amendment in 1933 ending Prohibition, states (and in some cases, municipalities and counties) were given absolute power to enact their own laws regarding the production, distribution and sale of alcohol.

What are the laws for importing alcohol into the USA?

Each state’s import and distribution laws vary considerably and it is paramount that you comply with all laws set forth by the state in which your import business is located. Furthermore, if you are acting as a wholesaler you must adhere to all state distribution and resale laws in those states that you whole sale your beverages in.